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Social Media Marketing

Do you know what Social Media Marketing is?

Social Media Marketing in AlicanteThe  Social Media Marketing is the combination of internet marketing goals with social networks, blogs and microblogging spaces mainly by what can be defined as Marketing through Social Networks.

To communicate through social networks we use social media, we can say that the main ones are Facebook, Twitter, LinkedIn, Google +, Tuenti, Pinterest, youtube, Foursquare, Instagram.

We must bear in mind that the results are not immediate, we need time to prepare a social media plan that will go hand in hand with a digital marketing strategy focused on social media.

An important part of Social Media Marketing is online reputation, so when designing a Social Media plan we will have to take into account a strategy of actions to follow in case of an online reputation crisis.

One of the great advantages of Social Media Marketing is that companies can get feedback from their customers, who interact with products, services, ideas …

Among the main advantages of Social Media Marketing we find the following:

  • Generate traffic to our website.
  • Increase the visibility of the brand in the networks.
  • Receive feedback from our customers or potential buyers.
  • Empathize and connect with our customers and followers.
  • Create a more powerful brand image.
  • Increase the presence in search engines.
  • Greater virality, so it increases the audience of our message.
  • Reduction of marketing expenses.
  • Improve customer service.
  • Have a direct communication channel.
  • Increase in sales.
  • Measure the results in your Online Marketing actions.